Earning $1k and Beyond

My progress of Ramit Sethi's Earn1k Course

Fake Earn1k Testimonials?

I was on YouTube the other day and came across some testimonials from Ramit’s first season of Earn1k. The videos I found were from back in the winter of 2010. I think Ramit asked students do video reviews of Earn1k because YouTube is a great marketing platform. It is completely fine for a business to ask their customers to make a public review, just as long as it’s honest, but these seem made up to trick potential customers into believing the hype.

There is something fishy about the past students’ testimonial YouTube videos…they seem fake, non-genuine, and even scripted. Luckily, I think Sethi either didn’t really watch the videos or was too embarrassed to ask them to take them down. Watch the videos and decide.

PS. If you look at the amount of videos created by these separate accounts each user only has one video created by them, which is this testimonial. These could be an experiment by Ramit to have use YouTube as an advertising platform for his course, and it may not have worked out the way he wanted. All the YouTube testimonials were posted within a 5 day period, which makes it obvious the creators didn’t just randomly decide to post a video of their experience.

PSS. Seochil was the only commentator at the time I wrote this, and they kept saying they will enroll in the course.

Here’s the first one, Katie. You could ague she was nervous and used a pre-written script so she wouldn’t forget what she wanted to say, but after seeing all the Earn1k reviews you might think otherwise:

Next one is Dave, from Boston. He’s my favorite, it’s so obvious he is reading and not speaking from the heart. It’s funny, watch his rhythm and pace.

Third is Charlotte. Her’s was a little better than the last two but still seemed like she memorized a script. It sounds more like a sales pitch more than a review.

Fourth is Rebecca. Her answer, as well as the others, sound the same, as if they were answering the same question. These definitely don’t seem like random people who thought it would be a good idea to share their thoughts and experiences about Earn1k to me.

Fifth is Chris. His was better because it seems more genuine; however it was made during the same week as the others, and like the others it’s the only video made by this YouTuber.

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5 responses to “Fake Earn1k Testimonials?

  1. Ehnya January 30, 2014 at 8:48 pm

    “Luckily, I think Sethi either didn’t really watch the videos or was too embarrased (sic) to ask them to take them down.” I appreciate your blog for giving your take and I hope others will do the same, but that statement is ridiculous and based on absolutely nothing.

    • Jason February 10, 2014 at 2:22 am

      Thanks for the feedback. I think the reviewers were asked by Ramit to submit a video testimonial online using set guidelines, or they are completely fake. The post above explains why I think this (timing of the posting, the similar video length, and what is being said etc.). What is your reaction to them?

  2. Xray vision May 6, 2014 at 8:22 pm

    offcourse .. that’s the whole idea of the blog and everything he does.. it’s all about the image and looking professional.. but especially being good at talking and persuasion.. mind controlling kinda and pretending to be more than you actually are.. phony stuff actually but brought in such way that people don’t realise.. like a magician or a hustler :p

    • Jason May 7, 2014 at 1:22 am

      Ramit is an excellent person to study on how to sell. You don’t need to take his course to see what tactics he uses in his emails and blog, just look for patterns. He’s a definite hustler, he makes no secret of it. Selling isn’t magic, it’s just preparation, hard work, and street smarts.

  3. Steve October 7, 2015 at 3:16 am

    Thank you so much for the tips!

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